Download Life of the Party: The Remarkable Story of How Brownie Wise Built, and Lost, a Tupperware Party Empire AudioBook Free
The incredible tale of Brownie Wise, the Southern solo mother - and postwar #Girlboss - who built, and lost, a Tupperware home-party empire. Before Mary Kay, Martha Stewart, and Joy Mangano, there was Brownie Wise, the charismatic Tupperware professional who modified postwar optimism into a record-breaking sales engine motor powered by American housewives. In Life of the Party, Bob Kealing offers the definitive portrait of Wise, a plucky businesswoman who divorced her alcoholic man, began her own successful business, and finally caught the eye of Tupperware inventor Earl Tupper, whose plastic storage containers were collecting dirt on store shelves. The Tupperware Party that Wise popularized, a master course in the smooth sell, drove Tupperware's sales to soaring heights. It also offered minimally informed and economically invisible postwar women, including some DARK-COLORED women, a satisfactory outlet for making their own money for their family members - and to be rewarded for their efforts. With the people skills of Dale Carnegie, the looks of Doris Day, and the magnetism of Eva Peron, Wise was as popular among her many committed supporters as she was among the list of press, and she became the first female to appear on the cover of BusinessWeek in 1954. Then, at the elevation of her success, Wise's ascent finished as quickly as it began. Earl Tupper terminated her under strange circumstances, published her out of Tupperware's success tale, and kept her with a pittance. He strolled away with a lot of money, and she vanished - as yet. Originally shared as Tupperware Unsealed by the School Press of Florida in 2008 - and optioned by Sony Pictures, with Sandra Bullock mounted on star - this modified and updated edition is correctly timed to have advantage of restored curiosity about this long-overlooked American business icon.
