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A New York Times bestseller Foreword by John Robbins, writer of the international bestseller Diet for a fresh America In this publication, Susan Peirce Thompson, Ph.D. stocks the groundbreaking weight-loss solution based on her highly acclaimed Bright Line Eating Boot Camps. Rooted in cutting-edge neuroscience, mindset, and biology, Bright Line Eating clarifies why people who are desperate to lose weight fail over and over: It's because the brain blocks weight loss. Bright Series Eating (BLE) is a simple approach designed to invert that process. By working with four "Bright Lines" - clear, unambiguous, limitations - Susan Peirce Thompson shows us how to heal our brain and move it into a mode where it is preparing to shed pounds, release cravings, and stop sabotaging our weight loss goals. Best of all, it is a program that understands that willpower can't be relied on, and sets us up to reach your goals anyway. Through the zoom lens of Susan's own moving account, and those of her Bright Lifers, you will discover firsthand why traditional diet and exercise programs have failed in the past. You'll also find out about the role addictive susceptibility takes on in your individual weight-loss trip, where cravings come from, how to rewire your brain so they disappear, plus more. Susan courses you through the stages of Bright Series Eating-from weight loss to maintenance and beyond-and offers a active diet that is wonderful for anyone, whether you're vegan, gluten-free, paleo, or none of them of the above. Bright Series Eating frees us from the fatness cycle and presents a radical arrange for sustainable weight loss. It's a game changer in a game that frantically needs changing.