Download The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation AudioBook Free
Why do it many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of progression. And it was an astronomer who finally explained what happened to the dinosaurs. Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts in one field into a new, unfamiliar territory, and will be offering examples on how we can change the ideas we discover into path-breaking enhancements.