Download Design a Better Business: New Tools, Skills, and Mindset for Strategy and Innovation AudioBook Free
This book stitches together a complete design quest from starting to end in a way you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the original spark of a concept completely to scaling it into an improved business. Design an improved Business includes a comprehensive group of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty because they build the right team(s) and controlling your viewpoint against new findings from the outside world. This book also features over 50 case studies and true to life cases from large organizations such as ING Bank or investment company, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and interpersonal impact organizations, providing a behind the scenes go through the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on invention, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.