Download The Innovation Code: The Creative Power of Constructive Conflict AudioBook Free
From many years of research and practical experience as a expert, Jeff DeGraff has learned that whenever it comes to any innovation initiative, disharmony is essential. We innovate when we disrupt, and we first have to disrupt each other. DeGraff identifies four contrasting types of innovators. There's the wild experimentation of The Musician, the pragmatic extreme care of The Engineer, the immediate competitiveness of The Athlete, and the individual community-building of The Sage. He includes exercises so listeners can find where they fit into this construction, and shows how to build, manage, and accept the strong discord of an team that contains all four types. Whenever you incorporate the visionary thinking about The Musician and the practical thinking about The Engineer, you get creativity that's both cutting edge and controllable, highly ambitious without high risk. When you incorporate the results-oriented frame of mind of The Athlete with the values-oriented frame of mind of The Sage, you get creativity that's both a good investment and best for the world. This is a serious but highly accessible guide for achieving breakthrough solutions through the use of the full - and apparently contradictory - spectral range of innovative thinking.