Download Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data AudioBook Free
Make customized marketing possible with this useful guide to predictive analytics. Predictive Marketing is a predictive analytics primer for organizations large and small, offering useful tips and actionable approaches for implementing more customized marketing immediately. The marketing paradigm is changing, and this book provides a blueprint for navigating the move from creative- to data-driven marketing, from one-size-fits-all to one-on-one, and from marketing campaigns to real-time customer encounters. You'll learn how to use machine-learning technologies to improve customer acquisition and customer growth, and how to recognize and re-engage at-risk or lapsed customers by employing an easy, automatic method of predictive analytics. Much more than just theory and testament to the energy of customized marketing, this audiobook targets action, helping you understand and also begin using this revolutionary method of the client experience. Predictive analytics can finally make customized marketing possible. For the first time, predictive marketing is obtainable to all or any marketers, not only those most importantly businesses - in simple fact, many smaller organizations are leapfrogging their bigger counterparts with ground breaking programs. This audiobook shows you how to bring predictive analytics to your organization, with actionable information that get you started today.
- Implement predictive marketing at any size organization
- Deliver a far more customized marketing experience
- Automate predictive analytics with machine learning technology
- Basic marketing decisions on concrete data somewhat than unproven ideas
