Perfume: The Alchemy of Scent

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To women the whole world over, perfume means glamour, and in the world of perfume, Jean-Claude Ellena is a superstar. In this particular one-of-a-kind publication, the master himself takes you through the entrances of his laboratory and explains the process of creating valuable fragrances, revealing the key methods and recipes involved in this secret alchemy. Perfume is a cutthroat, secretive multibillion-dollar industry, and Ellena provides an insider's travel, guiding us from primary inspiration through the mixing of essences and artificial elements, to the deluxe presentation and marketing in beautiful boutiques worldwide, and even the significantly complicated safety standards that are set in motion for each bottle of perfume that is built. He explains how the sense of smell works, by using a palette of fragrant materials, and how he personally chooses and composes a perfume. He also uncovers his unique way of fabricating a perfume by using our olfactory memories to make the perfume seductive and desired by women and men the world over. Perfume illuminates the world of scent and produced desire by the perfumer who has had clients famous brands Cartier, Vehicle Cleef & Arpels, Bulgari, and Hermés.


Category: Cosmetics

Details

Publisher

Brilliance Audio

Language

English

ISBN

DATE

2017-06

Author

Jean-Claude Ellena

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