Download Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal AudioBook Free
The new mindset of advertising. The sales vocation is in the midst of a perfect storm. Buyers have significantly more power - more info, more at stake, plus more control over the sales process - than any moment ever sold. Technology is bringing disruptive change at an ever-increasing pace, creating dread and uncertainty that leaves purchasers clinging to the position quo. Deteriorating attention spans have made it difficult to get purchasers to take a seat still long enough to "struggle", "coach", "help", give "insight", or sell "value". And a relentless onslaught of "me-too" opponents have made differentiating on the capabilities of products, services, or even price more challenging than ever. Legions of salespeople and their leaders are coming in person with a cold hard real truth: what once offered salespeople a competitive border - managing the sales process, demand of product knowledge, an arsenal of technology, and a great pitch - are no more promises of success. Yet this is where almost all the approximately $20 billion put in each year on sales training goes. It's no surprise many companies are witnessing 50% or even more of these salespeople miss quota. Yet, in this new paradigm, an elite group of top one percent sales specialists are crushing it. Inside our time of technology where information is ubiquitous and buyer attention spans are fleeting, these superstars have learned how to leverage a fresh psychology of retailing - Sales EQ - to keep potential customers engaged, create true competitive differentiation, as well as condition and effect buying decisions. These top earners are acutely aware that the knowledge of buying from them is a lot more important than products, prices, features, and solutions. In Sales EQ, Jeb Blount goes on an unprecedented journey in to the actions, techniques, and secrets of the highest earning salespeople atlanta divorce attorneys industry and field. You'll learn:
- How to answer the five most significant questions in sales to make it practically impossible for potential customers to say no
- How to understand seven people key points that will give you the power to influence one to do almost anything
- How to condition and align the three techniques of sales to lock out opponents and reduce the sales routine
- How to turn the buyer script to gain complete control of the sales talk
- How to disrupt objectives to pull purchasers towards you, guide their attention, and keep them engaged
- How to leverage non-complementary habit to eliminate level of resistance, discord, and objections
- How to employ the bridge strategy to gain the micro-commitments and next steps you need to keep your bargains from stalling
- How to tame irrational purchasers, shake them out of these comfort zone, and shape your choice making process
- How to assess and increase you possess Sales EQ using the 15 sales specific psychological brains markers
