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"Blogs" are fast replacing traditional media as the source for reliable information, and today Hugh Hewitt, who The Wall Street Journal calls the "unofficial historian of the blogging movement," shares practical ways you or your business can reap the benefits of a presence in the blogosphere. "Blog" is short for "Web log"—an internet site with time-dated postings, maintained by one or more posters, that has links and commentary. But that is similar to saying an automobile is a means of transportation featuring four wheels. Millions are changing their habits as it pertains to information acquisition, and the blogosphere has appeared so suddenly as to surprise even the most complex of analysts. In Blog, bestselling author Hugh Hewitt helps you catch up with and get ahead of this phenomenon. Up until now no influential blogger has written a definitive book relating to this phenomenon. Since Hugh Hewitt's blog site—HughHewitt—was launched in early 2002, more than 10 million people have visited this web site. Why does this visitor traffic matter? People’s attentions are shared. If you depend upon the steady trust of others, suddenly you come with an audience waiting to hear from you. The race is underway, though, to gain mindspace and also to be part of the blogosphere readers’ habits and also to position yourself as well as your business or organization at the forefront of the information movement.