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A seminal work by bestselling author Clayton M. Christensen.
In his international bestseller The Innovator's Dilemma, Clayton M. Christensen exposed this crushing paradox behind the failure of several industry leaders: by positioning too much concentrate on pleasing their most profitable customers, these firms actually paved the way because of their own demise by ignoring the disruptive technologies that aggressively evolved to displace them. In The Innovator’s Solution, Christensen and coauthor Michael E. Raynor help all companies understand how to become disruptors themselves.
Clay Christensen (writer of the award-winning Harvard Business Review article, “How Will You Measure YOUR DAILY LIFE?”) and Raynor not only reveal that innovation is more predictable than most managers have come to believe, in addition they provide advice on the business enterprise decisions crucial to truly disruptive growth. Citing in-depth research and theories tested in hundreds of companies across many industries, the authors identify the processes that create successful innovation—and they show managers how to tailor their ways of the changing circumstances of the dynamic world.
The Innovator’s Solution is an important addition to any innovation library.
Published by Harvard Business Review Press.
In his international bestseller The Innovator's Dilemma, Clayton M. Christensen exposed this crushing paradox behind the failure of several industry leaders: by positioning too much concentrate on pleasing their most profitable customers, these firms actually paved the way because of their own demise by ignoring the disruptive technologies that aggressively evolved to displace them. In The Innovator’s Solution, Christensen and coauthor Michael E. Raynor help all companies understand how to become disruptors themselves.
Clay Christensen (writer of the award-winning Harvard Business Review article, “How Will You Measure YOUR DAILY LIFE?”) and Raynor not only reveal that innovation is more predictable than most managers have come to believe, in addition they provide advice on the business enterprise decisions crucial to truly disruptive growth. Citing in-depth research and theories tested in hundreds of companies across many industries, the authors identify the processes that create successful innovation—and they show managers how to tailor their ways of the changing circumstances of the dynamic world.
The Innovator’s Solution is an important addition to any innovation library.
Published by Harvard Business Review Press.
