Download The Tipping Point: How Little Things Can Make a Big Difference AudioBook Free
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Equally a single sick person can begin an epidemic of the flu, so too can a small but precisely targeted push result in a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing just how people across the world think about selling products and disseminating ideas.
