Download Meatball Sundae AudioBook Free
A meatball sundae is the unfortunate consequence of mixing two guidelines. The meatballs are the foundation, the things we need (and sometimes want). These are the commodities that so many companies are built on. The sundae toppings (hot fudge and so on) are the New Marketing, the internet sites, Google, weblogs and fancy items that make people all excited. The task most organizations face: they try to mix them. They attempt to slap new marketing onto old and conclude with only a failed website. This book explores the 14 trends that are changing the world and how organizations can either embrace them or be punished by them.