Download Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000 AudioBook Free
In today’s Internet-driven world, customers have more power than ever. Through what interactive marketing expert Pete Blackshaw message or calls "consumer-generated advertising"—sites, social networking pages, message boards, product review sites—even a single disgruntled customer can broadcast his complaints to a audience of large numbers. Blackshaw shows professionals, marketers, and business market leaders how to establish and maintain credibility because of their brand when you are authentic, being attentive and giving an answer to customers, and building relationships built on openness, transparency, and trust.Filled with stories predicated on his experience dealing with Bundle of money 500 brands such as Toyota, Dell, Nike, Sony, Basic Motors, Hershey, Unilever, Nestlé, Lexus, and Standard bank of America, Blackshaw offers a clear strategy to support a competitive advantages by creating enduring, loyal relationships with today’s consumer.
