Download Nudge: Improving Decisions About Health, Wealth, and Happiness [Expanded Edition] AudioBook Free

From the winner of the 2017 Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a revelatory look at how exactly we make decisions—for fans of Malcolm Gladwell’s Blink and Daniel Kahneman’s Pondering Fast and Slow

New York Times bestseller
Known as a Best Book of the entire year by The Economist and the Financial Times

Every day we make alternatives—in what to buy or eat, about financial assets or our children’s health and education, even about the complexities we champ or the planet itself. However, we often choose terribly. Nudge is about how precisely we make these alternatives and how exactly we can make better ones. Using dozens of eye-opening instances and pulling on ages of behavioral knowledge research, Nobel Prize winner Richard H. Thaler and Harvard Law School teacher Cass R. Sunstein show that no choice is ever provided to us in a neutral way, and that people are all susceptible to biases that can lead us to make bad decisions. But by focusing on how people think, we may use practical “choice structures” to nudge people toward the best decisions for ourselves, our family members, and our population, without restricting our flexibility of choice.

More than 750,000 copies sold