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Sensible ideas from the best brains in Business

A well-defined, jargon-free guide to the central curriculum of the MBA program, MBA in a E book shows how to understand the big ideas of business and utilize them in a functional way to generate and enhance job success.

“In the world of business, ideas subject. . . . Some of the sharpest minds available world give perceptive checks innovation, marketing, money, strategy, and command, providing stimulating, useful perspectives on these central topics.”
—Larry Bossidy, retired chairman and CEO of Honeywell International and coauthor of Execution: The Willpower of Getting Things Done

Great business thinkers such as Michael Porter, Rosabeth Kanter, and Charge George of Harvard Business University; Paul Argenti of the Tuck University at Dartmouth; Jeffrey Sonnenfeld of Yale; Peter Senge of MIT; the business owner and inventor Dean Kamen; and the financial innovator Michael Milken are simply a few of the best brains running a business, providing the intellectual nourishment that will help you play the game of business at the highest level.

Category: Guides