Download Know Your Fans: Using Word-of-Mouth Management to Sell Your Products AudioBook Free
This Element can be an excerpt from We Are Smarter Than Me: How exactly to Unleash the energy of Crowds in the Business by Barry Libert and Jon Spector, available on the net and digital platforms.Put crowd-source marketing to work - and magnify the impact of your marketing initiatives with the authenticity and electric power of real customers! Procter & Gamble is in the business of turning out consumer products by the barrelful. However the company has another, completely different occupation. It includes the services of hundreds of thousands of mothers and young adults as word-of-mouth marketers - for its own product divisions and other organizations as well.
