How to Generate Effective Press Releases for Social Networks

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This Element is an excerpt from Placing the Public Last PR: How SOCIAL NETWORKING Is Reinventing the Increasing age Business of PR by Brian Solis and Deirdre Breakenridge, available on the net and digital forms.Social media releases: what they are, what they aren't, and steps to make the the majority of them. PR's latest "new shiny thing" is the social advertising release (SMR). Originally created by Todd Defren in response to Tom Foremski's call for the death of press releases, it represents a fresh socially rooted format that matches traditional and SEO news releases by combining news facts and social assets in a single improved, easy-to-digest tool.


Category: Direct

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Publisher

Audible Studios

Language

English

ISBN

DATE

2010-05

Author

Jennifer Van Dyck

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