Download Little Bets: How Breakthrough Ideas Emerge from Small Discoveries AudioBook Free
What do Apple CEO Steve Jobs, comedian Chris Rock and roll, prize-winning architect Frank Gehry, the storyplot creators at Pixar videos, and the Army Main of Strategic Ideas all have in common? Best-selling writer Peter Sims found that most of them have achieved breakthrough results by methodically taking small, experimental steps in order to discover and develop new ideas. Rather than believing they have to start out with a big idea or plan a whole project out in advance, seeking to foresee the final outcome, they make some little bets about what might be a good direction, learning from a lot of little failures and from small but highly significant wins that permit them to happen after unexpected avenues and reach extraordinary outcomes. Based on deep and intensive research, including more than 200 interviews with leading innovators, Sims found out that effective, creative thinkers and doers---from Ludwig truck Beethoven to Thomas Edison and Amazon's Jeff Bezos---practice an integral set of simple but ingenious experimental methods, such as declining quickly to learn fast, tapping into the genius of play, and participating in highly immersed observation, that free their heads, starting them up to making surprising connections and perceiving important insights. These procedures also unshackle them from the constraints of excessively analytical thinking and linear problem solving that our education places much focus on, as well as from worries of failure, all of which thwart so many of us in seeking to be more innovative.
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