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From $10,000 tweets to earning money in the afterlife, a recovering gossip columnist explores the business enterprise lessons that electric power the Hollywood Industrial Organic. Why do stars get paid a lot more than regular people to execute a job that appears to afford them the same amount of leisure time as most retirees? What do Bush-era economics want to do with the go up of Kim Kardashian? How do the laws of resource and demand clarify why the personalities of Young Mom are on the cover of Us Weekly? And exactly how was the sale of Brad Pitt and Angelina Jolie's baby pictures similar to a street medicine deal? After a decade put in toiling as an entertainment journalist and gossip columnist, Jo Piazza asks the hard questions about the business enterprise behind movie star. Make no miscalculation: celebrity can be an industry. Never throughout human history has the market for stars been as saturated as it is today. Nearly every day most People in america will ingest something a movie star is selling - a fragrance, a trainer, a track, a movie, a show, a tweet, or a photography in a magazine. With the benefits of Piazza's unique usage of the movie star market, Super star, Inc. explains in detail what produces cash for the industry and what drains value faster when compared to a starlet downs champagne in 12 fascinating case studies that handle celebrities just how industry experts would dissect any consumer brand.