Download The Power of Storytelling: Captivate, Convince, or Convert Any Business Audience Using Stories from Top CEOs AudioBook Free
A guide to crafting memorable, attention-grabbing business marketing communications - from speeches and letters to business strategies - using reports from the world's top business market leaders. The world's primary business market leaders are also great storytellers. For instance, industry titan Jack Welch has advised how his mom instilled enough challenging love and self confidence in him to overcome the fact that he was the shortest kid in his class and got a severe stutter. Jeff Bezos, the founder of Amazon.com, often says a story of setting up the business's first office in a turned garage. The Electric power of Storytelling collects the best of the reports, which listeners may use to fortify their own communication. It's ideal for anyone who needs to lead, inspire, and stimulate an audience in a small business setting, whether they're writing speeches, pep discussions, interview talking tips, employee letters, or Op- Eds. With anecdotes from Bill Gates, Sam Walton, Ted Turner, Steve Jobs, and so many more, this is an inspiring and greatly useful audiobook.