Download Conversations That Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate Your Solutions, and Close More Deals AudioBook Free
Win more deals with the perfect sales report! In the current highly competitive world of intricate sales, commoditization of your brand is one of the biggest dangers. You must distinguish yourself from your competition - or you will lose out. And the way to do this is through customer engagement. Rather than sell your own commercial report and brand subject matter, you need to see customers their report - the main one in which they will be the heroes plus they achieve success. Erik Peterson and Tim Riesterer have been growing and honing their electric power messaging sales way of more than twenty years, and today they reveal all their secrets in Conversations That Gain the Complex Deal. Presenting a catalog of facts or playing 20 questions with potential customers is the surest way to reduce the sale. Peterson and Riesterer provide the tools you will need to recraft your subject matter into a convincing story that wins more deals. With Conversations That Gain the Complex Deal, you'll learn how to:
- Differentiate yourself from your competition by finding your "value wedge"
- Avoid parity in your value propositions by creating "power positions"
- Create a message that can literally double the amount of deals you close
- Spike customer attention and create "wow" in your discussions
- Prove all of your says without resorting to lists of uninteresting facts and figures
