Download The Startup Way: How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth AudioBook Free
Businessperson and best-selling author of The Trim Startup, Eric Ries uncovers how entrepreneurial key points can be used by businesses of all kinds, ranging from established companies to early-stage startups, to expand revenues, drive creativity, and convert themselves into truly modern organizations, poised to adopt good thing about the enormous opportunities of the 21st century. In The Trim Startup, Eric Ries organized the methods of successful startups - building a minimal practical product, customer-focused and medical testing based on a build-measure-learn approach to continuous creativity, and deciding whether to persevere or pivot. In The Startup Way, he transforms his attention to an completely new band of organizations: established businesses like iconic multinationals GE and Toyota, tech titans like Amazon and Facebook, and another era of Silicon Valley upstarts like Airbnb and Twilio. Drawing on his experience over the past five years dealing with these organizations as well as nonprofits, NGOs, and governments, Ries lays out a system of entrepreneurial management leading organizations of all sizes and out of every industry to sustainable growth and long-term impact. Filled up with in-the-field experiences, insights, and tools, The Startup Way is an essential road map for just about any business navigating the uncertain waters of the century ahead. Includes a PDF of charts and graphs from the reserve.
