Download Breaking Through the Noise: Presidential Leadership, Public Opinion, and the News Media (Studies in the Modern Presidency) AudioBook Free
Modern presidents engage in public authority through national tv addresses, boring speechmaking, and by talking with local followers. With these strategies, presidents tend to influence the media's agenda. In fact, presidential authority of the news headlines media has an important avenue for indirect presidential authority of the general public, the president's ultimate target audience. Although frequently left out of complex treatments of the general public presidency, the press are directly contained into this book's theoretical strategy and evaluation. The authors find that when the general public expresses real matter about a concern, such as high unemployment, the leader is commonly responsive. But when the president provides attention to a problem in which the public does not have a preexisting interest, he can get, through the news headlines media, to directly influence public judgment. Eshbaugh-Soha and Peake offer key insights on when presidents are likely to have their most significant authority successes and demonstrate that presidents can indeed "break in the action through the sound" of information coverage to lead the general public agenda. The reserve is posted by Stanford University or college Press.
