Measure What Matters: Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships

Download Measure What Matters: Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships AudioBook Free

In an internet and social media world, way of measuring is the key to success. If you can evaluate your key business connections, you can improve them. Even though connections are "fuzzy and intangible," they could be measured and maintained - with powerful results. Strategy What Concerns clarifies simple, step-by-step steps for calculating customers, social media reputation, affect and specialist, the media, and other key constituencies.

  • Based on hundreds of case studies about how exactly organizations have used way of measuring to boost their reputations, bolster their underlying part lines, and improve efficiencies all around
  • Learn how to gather the data that may help you better understand your competition, do strategic planning, understand key advantages and weaknesses, and better respond to customer choices
  • Author runs an effective blog and serves as a way of measuring specialist to companies such as Facebook, Southwest Airlines, Raytheon, and Allstate
Don't get conclusions or make key decisions predicated on guesswork. Instead, Strategy What Matters and the difference will show in the most crucial solution: your important thing.


Category: Marketing

Details

Publisher

Audible Studios
Language

English
ISBN

DATE

2012-08
Author

Katie Delahaye Paine

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