Socialnomics: How Social Media Transforms the Way We Live and Do Business

Download Socialnomics: How Social Media Transforms the Way We Live and Do Business AudioBook Free

A fascinating, research-based go through the impact of sociable advertising on businesses and consumers about the world, and what's in store for future years. SOCIAL WEBSITES. You've heard the word, although you may don't use the tools. But precisely how big has sociable media become? Social networking has officially surpassed pornography as the most notable activity on the Internet. People would prefer to give up their e-mail than their sociable network. It is so powerful that it is creating a macro move in the manner we live and conduct business. Socialnomics charts this move from the forefront. Brands can now be strengthened or damaged by the use of social advertising. Online network sites are being used as giant, free focus groupings. Advertising is less effective at influencing consumers than the ideas of these peers. In the event that you aren't using sociable advertising in your business strategy, you are already behind your rivals.

  • Explores the way the idea of "Socialnomics" is changing the way businesses produce, market, and sell, removing inefficient marketing and middlemen, and making products easier and cheaper for consumers to obtain.
  • Learn how successful companies are attaching with consumers like never before via Twitter, Facebook, YouTube, and other sociable advertising sites.
  • A must-read for anybody wanting to learn about, and harness the energy of social advertising, alternatively than be squashed because of it.
  • Author Erik Qualman is a previous online marketer for a number of Top 100 brands and the existing Global Vice Chief executive of Online Marketing for the world's largest private education firm.
Socialnomics can be an essential book for anybody who wants to understand the implications of sociable media, and how businesses can tap the energy of social advertising to increase their sales, trim their marketing costs, and reach consumers directly.


Category: Marketing

Details

Publisher

Audible Studios

Language

English

ISBN

DATE

2012-08

Author

Erik Qualman

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