Download Social Innovation, Inc.: 5 Strategies for Driving Business Growth through Social Change AudioBook Free
Could Wal-Mart offer an improved treatment for healthcare than Medicaid? Could GE help reduce global warming faster than the Kyoto process? Social Innovation, Inc. declares a fresh time where companies profit from communal change. Leading companies like GE, Wellpoint, Travelers and Wal-Mart are changing communal responsibility into communal invention and revolutionizing just how we think about the role of business in modern culture. Predicated on four many years of measuring the communal strategies of America's leading companies, Jason Saul lays out the five strategies for social innovation and offers a sensible roadmap for ways to get started.
- Points out the fundamental switch in the role of business in modern culture, from social agreement to communal capital market.
- Identifies the 5 communal invention strategies: submarket products and services, communal points of entrance, pipeline talent, change lobbying, and emotive customer bonding
- Offers step-by-step instruction for creating economic value through positive communal change.