Mastering the Complex Sale: How to Compete and Win When the Stakes Are High!

Download Mastering the Complex Sale: How to Compete and Win When the Stakes Are High! AudioBook Free

In the current turbulent and volatile software industry, even the most experienced pros are struggling with the fast commoditization of these complex, high-value alternatives. The difficulty of the problems to be resolved and the competitive dangers we face are increasing at an alarming rate. At the same time, your visitors are wrestling with mission-critical decisions and evaluating alternatives that all sound the same and come packaged with a higher amount of risk and a minimal probability of success. Your success requires a fantastic strategy and exact execution that must clearly placed you aside from your competition. Continuing to evolve the breakthrough thinking of his best-selling antique Understanding the Complex Sale, in this new edition Jeff Thull once again pushes the envelope to give pros - from individuals struggling with their first call, to older executives racking your brains on why their value strategy is falling short - a thorough guide to navigate and succeed high-stakes sales. You will see yourself rethinking your beliefs about selling, applying this straightforward strategy, and achieving the success you are looking for. Jeff will lead you through Diagnostic Business Development, a full and effective system produced from years of experience with top sales pros and executive teams worldwide. It is a proven diagnostic, value-based procedure that positions you with respect and exceptional credibility as a respected business advisor and contributor to your customers' success. In fact, it's not about reselling - it's about guiding quality business decisions that will connect and quantify your unique value and remove your customers' inner barriers that prevent them from continue. This book will highlight how to:

  • Gain gain access to and connect to the highest levels of electric power and effect
  • Different real business from source drains
  • Navigate complex decision networks
  • Prevent self-commoditization
  • Hook up your value to your customers' performance metrics
  • Quantify value with an amount your customers believe that
  • Co-create compelling alternatives customers will invest in
Rich with comprehensive good examples and real-world case studies and detailed in its task to classic sales intelligence, this edition of Understanding the Complex Sale offers you the precise guide you've been looking for to succeed and succeed big in complex sales. About the Author: Jeff Thull is a leading-edge strategist and respected advisor for professional teams worldwide. As Leader and CEO of Perfect Source of information Group, he has designed and applied business transformation programs for companies such as Shell Global Solutions, 3M, Microsoft, Siemens, Citicorp, IBM, Raymond James, and Georgia-Pacific, as well as many fast-track start-up companies. He has gained a reputation as a leader in the region of sales and marketing strategies for companies involved in complex sales. He's an in-demand presenter who has supplied more than 3,500 speeches and workshops. Thull is also the writer of The Perfect Solution and Understanding the Complex Sale. For more information, please visit www.primeresource.com.


Category: Sales & Selling

Details

Publisher

Prime Resource Group

Language

English

ISBN

DATE

2013-01

Author

Jeff Thull

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