Download The $10 Trillion Prize: Captivating the Newly Affluent in China and India AudioBook Free

Meet your new global consumer You've heard about the burgeoning consumer markets in China and India that are driving a car the world economy. But do you know enough about these new consumers to convert them into customers? Have you any idea that:

• There will be nearly one billion middle-class consumers in China and India within the next ten years?
• More than 135 million Chinese and Indians will graduate from school in this timeframe, in comparison to just 30 million in america?
• By 2020, 68 percent of Chinese homes and 57 percent of Indian homes will maintain the center and top classes?
• The volume of billionaires in China is continuing to grow from 1 to 115 in the past decade together?

In The $10 Trillion Reward, bestselling author Michael J. Silverstein plus the Boston Consulting Group colleagues in China and India supply the first comprehensive account of the growing middle income, primed to convert the global current market. Already the worlds biggest clients of cars, mobile phones, appliances, and even more, these individuals are eager for more products and services. Actually, it's estimated that by 2020, consumers in China and India will generate about $10 trillion of total twelve-monthly earnings for companies providing to them. Only by fully comprehending the forces driving a car this new generation of consumers will your business have the ability to capitalize on the opportunities their buying ability represents. Insightful and supported by strenuous research, this audiobook takes you inside the hearts and minds of today's growing Chinese and Indian consumers positioning your business to succeed as the next influx of global affluence gets to the marketplace.