Creating the Perfect Design Brief: How to Manage Design for Strategic Advantage

Download Creating the Perfect Design Brief: How to Manage Design for Strategic Advantage AudioBook Free

In one of the only catalogs of its kind, a veteran design advisor offers the tools for success gained from nearly 30 years of expanding corporate and brand identity programs. Readers will discover the most effective types for design briefs, how to structure the best possible team, what distinguishes a great design brief from an enough one, how to use the brief in project tracking, as a calculating tool, and as a way of getting acceptance for a design solution; and far, much more.

  • Comforters all the essential elements comprising an effective design brief
  • Copublished with the exclusive Design Management Institute


Category: Research

Details

Publisher

Audible Studios

Language

English

ISBN

DATE

2013-02

Author

Peter L. Phillips

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