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The Balloon Hoax was initially published in SUNLIGHT newspaper in New York in 1844. Actually presented as a true story, it detailed Western european Monck Mason's trip across the Atlantic Ocean in only three days in a heat balloon. The story turned out to be a hoax and the newspaper shared a retraction two days later (rumoured to also have been compiled by Poe himself) admitting the deception.The story ignited a fever of thrills in New York: Poe himself claimed that sunlight building was "besieged" by people desiring copies of the publication. "I never observed more intense thrills to get possession of a publication," he composed. The furore about the account is a testimony to Poe's ability to develop a narrative with such plausible details, that it seems almost inconceivable that it will not be the reality.