Download Beyond the Pale: The Story of Sierra Nevada Brewing Co. AudioBook Free
Personal tales of determination and beverage making from the founder of Sierra Nevada Making Co. Beyond the Pale chronicles Ken Grossman's voyage from hobbyist homebrewer to owner of Sierra Nevada Making Co., one of the most successful build breweries in america. From youthful adventures to pioneering build brewer, Ken Grossman stocks the tests and tribulations of creating a brewery that produces more than 800,000 barrels of beverage annually while preserving its determination to using the best possible materials available. Since Grossman founded Sierra Nevada in 1980, part of an evergrowing beer revolution in America, critics have proclaimed his beverage to be "one of the better brewed all over the world." Beyond the Pale explains Grossman's unique method of making and distributing one of America's best-loved brands of beverage, while focusing on people, the planet and the product.
- Explores the "Sierra Nevada way," as exemplified by founder Ken Grossman, which include an focus on sustainability, nonconformity, following one's enthusiasm, and doing things the right way
- Details Grossman's start, home-brewing five-gallon batches of beverage by himself, learning to be a proficient home brewer, and later, building a little brewery in the city of Chico, California
