Download Beam, Straight Up: The Bold Story of the First Family of Bourbon AudioBook Free

An insider's look at the Jim Beam brand, from a 7th generation Master Distiller Written by the 7th generation Beam family member and Get good at Distiller, Frederick Booker Noe III, Beam, In a straight line Up is the first audiobook by the Beam, the family behind the 217-12 months whiskey dynasty and manufacturers of one of the world's best-selling bourbons. This audiobook features family history and the evolution of bourbon, including Fred's storied youth "growing up Beam" in Bardstown, Kentucky; his changeover from the bottling lines to renowned global bourbon ambassador; and his valuable business insights on how to maintain and expand a revered brand.

• Includes details of Fred Noe's life on the highway, spreading the bourbon gospel.
• Describes Fred's trip to becoming the face of one of America's most iconic brands.
• Shares a straightforward primer on how bourbon is manufactured.
• Offers cocktail and food recipes.

For anyone desiring a behind the scenes check out Jim Beam, and a knowledge of the bourbon industry, Beam, In a straight line Up will feature the family business, and its own role in helping to form it.