Download The Good Jobs Strategy: How the Smartest Companies Invest in Employees to Lower Costs and Boost Profits AudioBook Free
Almost one in four American working individuals has a job that pays significantly less than a living wage. Conventional intelligence says that's the way the world must work. Bad jobs with low income, minimal benefits, little training, and chaotic schedules will be the only way companies will keep costs down and prices low. If companies were to provide better jobs, customers would need to pay more or companies would need to make less. However in The Good Careers Strategy, Zeynep Ton, a teacher at the MIT Sloan Institution of Management, makes the compelling case that even in low-cost options, leaving employees behind - with bad jobs - is a choice, not a requirement. Drawing on greater than a 10 years of research, Ton shows how operational excellence enables companies to own least expensive prices to customers while guaranteeing good jobs for their employees and superior results for their investors. Ton describes the components of the good jobs strategy in a variety of successful companies around the world, including Southwest Airlines, UPS, Toyota, Zappos, and In-N-Out Burger. She targets four model stores - Costco, Mercadona, Investor Joe's, and QuikTrip - to show the good jobs strategy at the job and unveils four choices which have changed these companies' high investment in personnel into lower costs, higher revenue, and greater customer satisfaction. Full of surprising, counterintuitive insights, the audiobook answers questions such as: How do offering fewer products increase customer satisfaction? Why would having more employees than you will need reduce costs and boost revenue? How do companies concurrently standardize work and empower employees? The Good Careers Strategy outlines an invaluable blueprint for any organization that needs to follow a lasting competitive strategy in which everyone - employees, customers, and traders - wins.
