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Was the 2000 presidential plan merely a competition between Pinocchio and Dumbo? And did Dumbo miraculously turn into Abraham Lincoln following the events of Sept 11? In fact, Kathleen Hall Jamieson and Paul Waldman argue in The Press Impact, these stereotypes, while including some elements of the truth, represent the inability of the press and the citizenry to engage the most important part in our politics process in a crucial fashion. Jamieson and Waldman review both press coverage and open public impression, using the Annenberg 2000 review, which interviewed more than 100,000 people, to look at one of the very most interesting periods of modern presidential background, from the summer of 2000 through the aftermath of Sept 11th. How does the press fail us during presidential elections? Jamieson and Waldman show that when political campaigns side-step or won't engage the reality of the opposing side, the press often does not step in to the void with the info people require to seem sensible of the politics give-and-take. They look at the stories by which we understand politics events - evaluating lots of fabrications that deceived the general public about consequential governmental activities - and explore the ways in which political leaders and reporters choose the language by which we talk and think about politics, and the partnership between your rhetoric of campaigns and the reality of governance. They explore the role of the campaigns and the press in casting the 2000 basic election as a competition between Pinocchio and Dumbo, and have whether in 2000 the press applied the same benchmarks of truth-telling to both Bush and Gore. The unprecedented situations of election nighttime and the thirty-six days and nights that followed disclosed the role that preconceptions play in press interpretation and the importance of press structures in deciding the firmness of politics coverage as well as the impact of network overconfidence in polls. The Press Impact is, ultimately, a wide-ranging critique of the press's role in mediating between politicians and the people they are likely to serve.