Download The Power of Paradox: Harness the Energy of Competing Ideas to Uncover Radically Innovative Solutions AudioBook Free
When your company pursue global expansion or mine local opportunities? Take risks to grow dramatically or protect your present stability? Seek to increase sales or the bottom line? We're so often faced with apparent paradoxes: continuity and change, conservatism and progressiveness, predictability and chaos. Running a business, natural tensions are mistakenly considered problems to be solved once the "correct" answer is found. But when we consider only 1 direction - either A or B - we only see area of the picture. The strongest and most innovative solutions are generally came to the realization not through either/or decision making, but by seeking two contrasting options at the same time. Taking listeners through the same steps she's used to help Fortune 500 companies such as Scottrade, Georgia-Pacific, and Boeing, Deborah Schroeder-Saulnier reveals a active critical-thinking process anyone may use to identify the tactical tensions within his or her firm, identify the potential of apparently conflicting options, and develop action steps to increase the great things about each. Complete with examples of companies that achieved a competitive edge with this discovery strategy, The Electricity of Paradox can help you face chronic troubles with confidence and uncover unpredicted and infinitely better alternatives.
