Download Gerald Ratner: The Rise and Fall...and Rise Again AudioBook Free
In 1991, Gerald Ratner was booked to make what should have been an everyday speech at the Institute of Directors. Should have been. When the word "crap" arrived of his oral cavity regarding the a decanter and a glasses place sold by his company, H. Samuel, everything turned out just a bit different. The Go up and Land...and Go up Again tells the full account, in Gerald Ratner's own words, of what lead him compared to that point at the IoD, the horror of what took place in the immediate aftermath, the fallout, and the comeback. This is the first time Gerald Ratner has given his area of the storyline. And what a account it is. You will discover out:
- How he wiped £500 million off the value of his own company practically overnight
- All the facts about the initial gaffe and how he compounded it by remarking that some of the earrings were cheaper than an M&S prawn sandwich but probably wouldn't go on as long
- How "performing a Ratner" has got into into the vocabulary of British isles business
- The wilderness years seated glued to the couch before Countdown
- How he has bounced back, rediscovering his entrepreneurial spark by building up a health club business and, more recently, the hugely successful online jewelry retailer Geraldonline.com
- The story's not over yet....