Download The Idea-Driven Organization: Unlocking the Power in Bottom-Up Ideas AudioBook Free
Most companies, if they solicit employee ideas in any way, essentially just create a suggestion container, which employees know from experience is where ideas go to expire. So nothing at all happens. But invention is no option - it's the key to success. And invention needs new ideas. Where are those ideas going to result from? Using numerous examples, Robinson and Schroeder dispute that the employees who have interaction directly with your visitors, make your products, and offer your services are in the best position to see where problems are present and what improvements and new offerings could have the most impact. Robinson and Schroeder explain how market leaders can build the sort of idea-driven company capable of utilizing 50 to a 100 or more ideas per employee per year. Drawing on their use companies worldwide, they show what's needed to put together a management team available to grassroots invention and describe the strategies, guidelines, and methods that encourage - and the ones that discourage - employee ideas. They fine detail exactly how high-performing idea processes work and how to design one customized for your company - including advice for teaching people how to create new ideas. The best ideas may come from underneath, but they have to be systematically solicited from the very best.