Download The Experience: The 5 Principles of Disney Service and Relationship Excellence AudioBook Free
Bring Disney-level customer experience to your company with insider direction. The Experience is a unique guide to learning the art of customer service and service human relationships, predicated on the principles applied at the renowned head in customer experience - the Walt Disney Company. Co-author Bruce Loeffler put in a decade at Disney World overseeing service excellence. He has partnered with Brian T. Cathedral to show you how to bring that same level of health care and value to your own group. Based on the I. C.A.R.E. model, the five ideas - Impression, Connection, Attitude, Response, and Exceptionals - offer you a solid framework after which to raise the amount of your customer experience. Become familiar with how to recognize your customer service issues and what level of Experience you are currently offering. You can then determine just what the "customer experience" should be for your company, and the changes required to make it work. The Walt Disney Company is the best name in the world for customer service. The "Disney Experience" pulls customers from all around the world. This book describes what must be done to achieve that level of experience, and how any group can do it with the right strategy and focus on detail. When the knowledge is enhanced, the ability arises to convert customers to ambassadors who will reveal their experience with others. Customers are the lifeblood of business. A great product offering isn't enough in today's market, where everyone's looking for an "experience". Visualize the sort of value a Disney-level customer experience could bring to your company. The Experience is helpful information to getting there, from an insider's perspective.
