Download Business Storytelling Guide: Creating Business Presentations Using Storytelling Techniques AudioBook Free
Have you ever pondered why business presentations are so uninteresting? Wouldn't it be great if presentations were as fascinating as a good story or movie? We asked that question many years ago and discovered that the main element to bettering business presentations was storytelling. This book shows how to use Joseph Campbell's "Hero's Quest" story framework to produce captivating and convincing business presentations. The audience is the hero, you will be the mentor, and the goal is to defeat the darkness. In business conditions, this implies creating an audience-centric demonstration that is important and compelling. Use the techniques provided in the Business Storytelling Guide to keep your viewers on the edge of their car seats.