Download BoxBreakers!: The Secrets of Innovation and Creative Thinking in Business AudioBook Free
Innovation and creative thinking are at the very heart of all great businesses, and they are becoming increasingly the differentiators for the firms that are making it through and thriving inside our rapidly developing global economy. Ideas are the most vital money of your company, an industry, a country, or a culture. Ideas drive advancement, and without continual advancement the advancements of yesterday can quickly become the vessel anchor of success for tomorrow. In BoxBreakers!, author and innovation specialist Fredda McDonald shares her experiences and perception gained from dealing with a few of the world's most progressive companies, like the Coca-Cola Company, MasterCard, and the International Olympic Committee, to name a few. You'll notice about the issues many of the new industry disrupters have confronted and the creative ways they have met them. Just like importantly, Fredda shows the rules and strategies for innovation that any business can use to excel. Discover a framework that will allow you to:
- Identify underutilized resources and change them into drivers for advancement.
- Turn an emergency into an possibility to innovate.
- Inspire and drive a culture of advancement in your small business.
- Learn from case studies of innovators past and present.
- Adopt a process that can be the secret to breaking your bins.
