Download Selling Vision: The X-XY-Y Formula for Driving Results by Selling Change AudioBook Free
A groundbreaking method of selling in a world demanding change Leaders, sales professionals, and professionals have found themselves caught up at a crossroads between your past and the continuing future of selling, and they need a highway map to help them embrace the obstacles they face at such a crucial juncture. Selling Perspective is a step-by-step guide to creating and offering change. By implementing new change management strategies to their unique X-XY-Y offering methodology, the creators:
- Propose a new logic for thinking about and performing major sales transformations
- Examine these transformations from the customers' perspective and exactly how their changing buying patterns suggest a particular way of centering offering activities
- Consider the perspective of salespeople and what they can do to market change with their customers
- Look at how sales market leaders and managers can change the ways their organizations sell products
- Point out the pivotal moments that determine the success of major change initiatives