Download The Little Book of Persuasion: Defend Yourself by Becoming a Skilled Persuader AudioBook Free
Every day we take part in psychological struggle to persuade others or be persuaded by them. The annals of persuasion dates back to the Ancient Greeks, who appreciated rhetoric as an essential skill. Times have improved and rhetoric has lost its place as a fundamental skill of reasoning and logic. This leaves us open and unarmed against skilled persuaders. Persuasion is more than just tactics and methods of social compliance. Focusing on how we have been persuaded starts the doorway to a deeper knowledge of our automatic brain processes and biases. Expert persuaders tap into these processes and utilize them against us for his or her own benefit. This reserve is a journey into these techniques. You can emerge from it smarter, more persuasive, and better prepared to guard yourself.